{"id":8979,"date":"2025-10-25T06:09:15","date_gmt":"2025-10-25T06:09:15","guid":{"rendered":"https:\/\/vapemaison.com\/?p=8979"},"modified":"2025-11-20T01:48:29","modified_gmt":"2025-11-20T01:48:29","slug":"winst-smoore-international-q3-2025","status":"publish","type":"post","link":"https:\/\/vapemaison.com\/nl\/smoore-international-q3-2025-earnings\/","title":{"rendered":"SMOORE International's winst over Q3 2025: Sterke prestaties ondanks marktuitdagingen"},"content":{"rendered":"

Terwijl veel van de aandacht is gericht op de recente heropleving van het handelsconflict tussen de VS en China, SMOORE <\/a>International quietly disclosed its Q3 2025 performance. Although the market\u2019s reaction hasn\u2019t been overwhelmingly positive, a closer look reveals that the results are actually quite impressive.<\/p>\n\n\n\n

\"Close-up<\/figure>\n\n\n\n

1. <\/strong>Inkomsten Q3 2025 overtreffen verwachtingen<\/strong><\/strong><\/h4>\n\n\n\n

SMOORE International reported Q3 2025 revenue of RMB 4.2 billion, setting a new single-quarter record and reflecting a 27.5% year-on-year growth. Adjusted net profit reached RMB 444 million, marking a 4.8% increase year-on-year. Both revenue and adjusted net profit growth exceeded market expectations. For the first three quarters of 2025, SMOORE\u2019s revenue totaled RMB 10.2 billion, up 21.8% year-on-year, while adjusted net profit stood at RMB 1.18 billion, a slight 0.1% increase. So far, both revenue and profit have surpassed our expectations (with revenue significantly exceeding expectations, while adjusted net profit was largely in line).<\/p>\n\n\n\n

2. <\/strong>Waarom presteerde SMOORE beter dan verwacht?<\/strong><\/strong><\/h4>\n\n\n\n

The main reason for SMOORE\u2019s better-than-expected performance in Q3 2025 is the significant increase in the shipment of heated tobacco products. Consumer feedback has been largely positive, with many praising the rapid heating, smoke-like flavor, and better odor control compared to competitors like IQOS. While some reports mention minor burnt or paper-like tastes, the overall response has been favorable. SMOORE has accelerated the market rollout of its products: the Hilo brand was launched nationwide in Japan on September 1 and will be available in Poland starting in October, with further expansion planned for Italy. Additionally, the European ban on disposable e-cigarettes and increased enforcement in the US have helped revive SMOORE\u2019s vaporizer e-cigarette business. Many previously popular disposable e-cigarette flavors in the US have been removed from the shelves, leading to a decline in non-compliant e-cigarette products, although some remain in certain stores, such as gas stations or local shops in immigrant communities.<\/p>\n\n\n\n

3. <\/strong>Waarom daalden de winstmarges jaar-op-jaar?<\/strong><\/strong><\/h4>\n\n\n\n

De brutomarge en winstmarge van SMOORE zijn in Q3 2025 mogelijk gedaald ten opzichte van vorig jaar. Volgens het bedrijf zijn de redenen als volgt:<\/p>\n\n\n\n

1\u3001 De verwarmde tabaksindustrie, die groei heeft gekend, richt zich momenteel op het promoten van apparaten met een lagere marge. De meer winstgevende tabakssticks zouden in 2026 wel eens grotere zendingen kunnen zien.<\/p>\n\n\n\n

2\u3001 In de e-sigaretten sector heeft SMOORE verschillende nieuwe producten ge\u00efntroduceerd zoals 2+N, 0+N en multi-in-one producten om tegemoet te komen aan lokale Europese klanten en marktaandeel te veroveren. Deze nieuwe producten hebben lagere marges in vergelijking met de pod-gebaseerde producten die worden aangeboden in samenwerking met grote tabaksbedrijven.<\/p>\n\n\n\n

4. <\/strong>Damp E-sigaret herstelstatus<\/strong><\/strong><\/h4>\n\n\n\n

In Q3 2025, SMOORE\u2019s revenues from Europe and other regions grew much faster than the overall revenue. Particularly, revenues from local medium-sized clients supported by SMOORE have seen rapid growth. However, the recovery of the compliant e-cigarette business in the US has been slower than in Europe. This is mainly due to SMOORE\u2019s large client BAT\u2019s weaker-than-expected performance in the US market, which is also tied to the competitiveness of BAT\u2019s products.<\/p>\n\n\n\n

5. <\/strong>Invloed van het handelsconflict tussen de VS en China op SMOORE<\/strong><\/strong><\/h4>\n\n\n\n

According to SMOORE, the ongoing US-China trade tensions have had limited impact on the company. The majority of SMOORE\u2019s products sent to the US are manufactured at their Southeast Asian factories, and these products have already been recognized by US customs as being produced in Southeast Asia. Therefore, the trade conflict has not significantly affected the company\u2019s business.<\/p>\n\n\n\n

\"China<\/figure>\n\n\n\n

FAQ\uff1a<\/h2>\n\n\n\n

V1: Wat is een e-sigaret?<\/strong>
Een e-sigaret is een elektronisch apparaat dat e-vloeistof verhit om damp te produceren. Het zorgt voor een rookervaring zonder tabak te verbranden en vermindert de productie van schadelijke stoffen zoals teer en koolmonoxide.<\/p>\n\n\n\n

V2: Bevatten e-sigaretten nicotine?<\/strong>
Dat hangt af van de e-liquid. Sommige e-liquids bevatten nicotine, terwijl andere volledig nicotinevrij zijn. Je kunt kiezen op basis van je persoonlijke voorkeur.<\/p>\n\n\n\n

V3: Zijn e-sigaretten veiliger dan traditionele sigaretten?<\/strong>
E-sigaretten worden beschouwd als een minder schadelijk alternatief omdat ze niet worden verbrand. Ze zijn echter niet volledig risicovrij en moeten op verantwoorde wijze worden gebruikt door volwassenen.<\/p>\n\n\n\n

Heb je meer vragen? Klik hier<\/a> voor meer vragen over vape\uff01<\/strong><\/p>","protected":false},"excerpt":{"rendered":"

While much of the attention has been focused on the recent resurgence of the US-China trade conflict, SMOORE International quietly disclosed its Q3 2025 performance. Although the market\u2019s reaction hasn\u2019t been overwhelmingly positive, a closer look reveals that the results are actually quite impressive. 1. Q3 2025 Earnings Surpass Expectations SMOORE International reported Q3 2025 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[63],"tags":[158,159,157],"class_list":["post-8979","post","type-post","status-publish","format-standard","hentry","category-industry-news-and-trends","tag-market-trends","tag-q3-2025-earnings","tag-smoore-international"],"yoast_head":"\nSMOORE International Q3 2025 Earnings: Strong Growth<\/title>\n<meta name=\"description\" content=\"SMOORE's Q3 2025 earnings show 27.5% growth, driven by heated tobacco and e-cigarette sales, despite US-China trade tensions. Learn more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vapemaison.com\/nl\/winst-smoore-international-q3-2025\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SMOORE International Q3 2025 Earnings: Strong Growth\" \/>\n<meta property=\"og:description\" content=\"SMOORE's Q3 2025 earnings show 27.5% growth, driven by heated tobacco and e-cigarette sales, despite US-China trade tensions. Learn more.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/vapemaison.com\/nl\/winst-smoore-international-q3-2025\/\" \/>\n<meta property=\"og:site_name\" content=\"VapeMaison\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-25T06:09:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-20T01:48:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/vapemaison.com\/wp-content\/uploads\/2025\/10\/20192_1677311016.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"371\" \/>\n\t<meta property=\"og:image:height\" content=\"491\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Terry Lockett\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschreven door\" \/>\n\t<meta name=\"twitter:data1\" content=\"Terry Lockett\" \/>\n\t<meta name=\"twitter:label2\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuten\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"SMOORE International Q3 2025 Resultaten: Sterke groei","description":"SMOORE's winst over Q3 2025 laat een groei zien van 27,5%, gedreven door een hogere verkoop van tabak en e-sigaretten, ondanks de handelsspanningen tussen de VS en China. Meer informatie.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/vapemaison.com\/nl\/winst-smoore-international-q3-2025\/","og_locale":"nl_NL","og_type":"article","og_title":"SMOORE International Q3 2025 Earnings: Strong Growth","og_description":"SMOORE's Q3 2025 earnings show 27.5% growth, driven by heated tobacco and e-cigarette sales, despite US-China trade tensions. Learn more.","og_url":"https:\/\/vapemaison.com\/nl\/winst-smoore-international-q3-2025\/","og_site_name":"VapeMaison","article_published_time":"2025-10-25T06:09:15+00:00","article_modified_time":"2025-11-20T01:48:29+00:00","og_image":[{"width":371,"height":491,"url":"https:\/\/vapemaison.com\/wp-content\/uploads\/2025\/10\/20192_1677311016.jpg","type":"image\/jpeg"}],"author":"Terry Lockett","twitter_card":"summary_large_image","twitter_misc":{"Geschreven door":"Terry Lockett","Geschatte leestijd":"4 minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/vapemaison.com\/smoore-international-q3-2025-earnings\/#article","isPartOf":{"@id":"https:\/\/vapemaison.com\/smoore-international-q3-2025-earnings\/"},"author":{"name":"Terry Lockett","@id":"https:\/\/vapemaison.com\/#\/schema\/person\/d0f936b0f4aafb5dc4ace9e4958915ec"},"headline":"SMOORE International’s Q3 2025 Earnings: Strong Performance Despite Market Challenges","datePublished":"2025-10-25T06:09:15+00:00","dateModified":"2025-11-20T01:48:29+00:00","mainEntityOfPage":{"@id":"https:\/\/vapemaison.com\/smoore-international-q3-2025-earnings\/"},"wordCount":656,"commentCount":0,"publisher":{"@id":"https:\/\/vapemaison.com\/#organization"},"image":{"@id":"https:\/\/vapemaison.com\/smoore-international-q3-2025-earnings\/#primaryimage"},"thumbnailUrl":"https:\/\/vapemaison.com\/wp-content\/uploads\/2025\/10\/20192_1677311016.jpg","keywords":["Market Trends","Q3 2025 Earnings","SMOORE International"],"articleSection":["Industry News and Trends"],"inLanguage":"nl-NL","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/vapemaison.com\/smoore-international-q3-2025-earnings\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/vapemaison.com\/smoore-international-q3-2025-earnings\/","url":"https:\/\/vapemaison.com\/smoore-international-q3-2025-earnings\/","name":"SMOORE International Q3 2025 Resultaten: Sterke groei","isPartOf":{"@id":"https:\/\/vapemaison.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/vapemaison.com\/smoore-international-q3-2025-earnings\/#primaryimage"},"image":{"@id":"https:\/\/vapemaison.com\/smoore-international-q3-2025-earnings\/#primaryimage"},"thumbnailUrl":"https:\/\/vapemaison.com\/wp-content\/uploads\/2025\/10\/20192_1677311016.jpg","datePublished":"2025-10-25T06:09:15+00:00","dateModified":"2025-11-20T01:48:29+00:00","description":"SMOORE's winst over Q3 2025 laat een groei zien van 27,5%, gedreven door een hogere verkoop van tabak en e-sigaretten, ondanks de handelsspanningen tussen de VS en China. Meer informatie.","breadcrumb":{"@id":"https:\/\/vapemaison.com\/smoore-international-q3-2025-earnings\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/vapemaison.com\/smoore-international-q3-2025-earnings\/"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/vapemaison.com\/smoore-international-q3-2025-earnings\/#primaryimage","url":"https:\/\/vapemaison.com\/wp-content\/uploads\/2025\/10\/20192_1677311016.jpg","contentUrl":"https:\/\/vapemaison.com\/wp-content\/uploads\/2025\/10\/20192_1677311016.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/vapemaison.com\/smoore-international-q3-2025-earnings\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u9996\u9875","item":"https:\/\/vapemaison.com\/"},{"@type":"ListItem","position":2,"name":"Industry News and Trends","item":"https:\/\/vapemaison.com\/category\/industry-news-and-trends\/"},{"@type":"ListItem","position":3,"name":"SMOORE International’s Q3 2025 Earnings: Strong Performance Despite Market Challenges"}]},{"@type":"WebSite","@id":"https:\/\/vapemaison.com\/#website","url":"https:\/\/vapemaison.com\/","name":"VapeMaison","description":"Premium Vaping apparaten en accessoires","publisher":{"@id":"https:\/\/vapemaison.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/vapemaison.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Organization","@id":"https:\/\/vapemaison.com\/#organization","name":"VapeMaison","url":"https:\/\/vapemaison.com\/","logo":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/vapemaison.com\/#\/schema\/logo\/image\/","url":"https:\/\/vapemaison.com\/wp-content\/uploads\/2026\/01\/cropped-vapemaison-logo-g-2026.webp","contentUrl":"https:\/\/vapemaison.com\/wp-content\/uploads\/2026\/01\/cropped-vapemaison-logo-g-2026.webp","width":350,"height":280,"caption":"VapeMaison"},"image":{"@id":"https:\/\/vapemaison.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.youtube.com\/@VapeMaison"]},{"@type":"Person","@id":"https:\/\/vapemaison.com\/#\/schema\/person\/d0f936b0f4aafb5dc4ace9e4958915ec","name":"Terry Lockett","image":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/secure.gravatar.com\/avatar\/eac4e6f7afce3c76acb30ac6589dace25245c366b8563af3582716f906daf57d?s=96&d=monsterid&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/eac4e6f7afce3c76acb30ac6589dace25245c366b8563af3582716f906daf57d?s=96&d=monsterid&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/eac4e6f7afce3c76acb30ac6589dace25245c366b8563af3582716f906daf57d?s=96&d=monsterid&r=g","caption":"Terry Lockett"},"sameAs":["https:\/\/vapemaison.com"],"url":"https:\/\/vapemaison.com\/nl\/author\/huanwst163-com\/"}]}},"_links":{"self":[{"href":"https:\/\/vapemaison.com\/nl\/wp-json\/wp\/v2\/posts\/8979","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vapemaison.com\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vapemaison.com\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vapemaison.com\/nl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vapemaison.com\/nl\/wp-json\/wp\/v2\/comments?post=8979"}],"version-history":[{"count":0,"href":"https:\/\/vapemaison.com\/nl\/wp-json\/wp\/v2\/posts\/8979\/revisions"}],"wp:attachment":[{"href":"https:\/\/vapemaison.com\/nl\/wp-json\/wp\/v2\/media?parent=8979"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vapemaison.com\/nl\/wp-json\/wp\/v2\/categories?post=8979"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vapemaison.com\/nl\/wp-json\/wp\/v2\/tags?post=8979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}